Design Thinking
Design Thinking

In this course, you’ll discover how to harness creative tools to tackle a diverse array of challenges. 🛠️ Through a systematic, human-centered, and user-oriented approach, you’ll learn to solve complex problems effectively and innovatively. 💡

We’ll guide you through a clear and structured process, exploring the core foundations, principles, and key phases of design thinking. 📏 You’ll engage in hands-on learning, working through each phase to build a deep understanding of this powerful methodology. 🔍

To cap it all off, you’ll apply what you’ve learned to a detailed case study, showcasing your newfound skills and insights. 📊 Join us on this journey and unlock your potential to create impactful solutions through design thinking! 🚀

🎯 The objective of this course is to equip students with the ability to apply Design Thinking methodologies to effectively solve problems by focusing on user needs and requirements. Students will learn to employ creative techniques to generate innovative solutions and develop a user-centered approach to problem-solving.

Skills You'll Learn:

1. Design Thinking Methodology:

👥 Empathy: Develop the ability to deeply understand the needs, experiences, and motivations of users through observation and interaction.

🔍 Define: Learn to clearly articulate the problem based on insights gained from user research, focusing on the specific needs and challenges faced.

💭 Ideate: Master techniques for brainstorming and generating a wide range of creative solutions without judgment, fostering an environment where innovative ideas can emerge.

🛠️ Prototype: Gain skills in creating tangible representations of ideas, from simple sketches to functional models, allowing for experimentation and refinement.

🔧 Test: Acquire methods for evaluating prototypes with real users, gathering feedback, and iterating to improve the solution based on user responses and observations.

2. User-Centric Problem Solving:

📊 User Research: Learn various methods for gathering qualitative and quantitative data about user needs, such as interviews, surveys, and observations.

👤 Persona Development: Understand how to create detailed profiles of target users to better empathize with their perspectives and tailor solutions to their specific needs.

🗺️ Customer Journey Mapping: Develop the ability to map out the user’s experience and identify pain points and opportunities for improvement along their journey.

3. Creative Problem-Solving Techniques:

💡 Brainstorming: Learn structured brainstorming techniques like mind mapping, SCAMPER (Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, and Reverse), and “How Might We” questions to spark innovative ideas.

🔄 Divergent and Convergent Thinking: Develop skills in generating a broad range of ideas (divergent thinking) and narrowing them down to the most promising solutions (convergent thinking).

📝 Idea Evaluation and Refinement: Learn how to critically assess and refine ideas through techniques such as SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) and feasibility studies.

4. Implementation and Iteration:

🔄 Feedback Loops: Gain expertise in establishing iterative cycles of testing, feedback collection, and refinement to continuously improve solutions.

📣 Stakeholder Communication: Develop skills in effectively communicating ideas, prototypes, and solutions to stakeholders and incorporating their feedback.

🔄 Change Management: Understand strategies for implementing solutions within organizations and managing the change process to ensure successful adoption and impact.

📋 This course does not have any formal prerequisites. However, to maximize the benefits of the training, it is recommended that the participants have:

📚 Recommended Background

🎓 Educational Background: A basic educational qualification, such as a high school diploma or equivalent, is usually required.

💼 Work Experience: Some management skills require participants to have relevant work experience, including prior roles in supervisory or managerial positions or experience in a business setting.

🔞 Age Requirement: Our programs are aimed at professionals or adults, so there might be a minimum age requirement, often 18 or older.

💻 Skills and Competencies: Basic proficiency in computer skills and familiarity with common business software (e.g., Microsoft Office) might be required.

🗣️ Language Proficiency: If the course is conducted in a language other than the participant’s native language, a basic level of English is required.

👥 Who Should Attend: The “Design Thinking” course is typically designed for a broad range of professionals who want to develop or enhance their managerial abilities. Here are some groups who would benefit from attending:

🌱 New Managers: Individuals who have recently been promoted to a management position and need to build foundational skills in leadership, team management, and decision-making.

🚀 Aspiring Managers: Professionals aiming to move into a management role who want to prepare themselves with the core skills required for effective leadership.

👥 Team Leaders: Those who lead teams but do not have a formal management title or training, and wish to gain structured insights into management practices.

🔄 Experienced Managers: Seasoned managers looking to refresh their skills or adopt new management techniques and strategies to improve their effectiveness.

📊 Project Managers: Professionals involved in managing projects who need to strengthen their leadership and team coordination skills.

👔 HR Professionals: Human Resources specialists who want to better understand the managerial challenges faced by the leaders they support.

🏢 Entrepreneurs and Business Owners: Individuals running their own businesses who need to hone their management skills to better lead their teams and grow their operations.

🔗 Cross-functional Teams: Members of teams that work across different departments and need to develop management skills to improve collaboration and project outcomes.

💡 The course is usually tailored to provide practical tools and strategies applicable to a variety of managerial scenarios, so it’s relevant for anyone looking to strengthen their capabilities in Design Thinking.

🌍 IAMBA Worldwide and Global Recognition

The International Academy of Management and Business Administration is an international institution specializing in higher education in management and business administration. IAMBA has members and chapters registered in more than 145 countries, providing brand recognition for the association and for our individual designations.

In the last three years alone, IAMBA has been chosen by the Greek Ministry of Management and Finance, Chinese Government, Capital Markets Authority of Saudi Arabia, Dubai Stock Exchange (Dubai Financial Market), Kuwait Ministry of Economy, Singapore Monetary Authority, Qatar Financial Centre, and others to provide training to their employees and authorized partners. IAMBA is also formally recognized or registered with regulators worldwide. 🏛️

🤝 Our Partners

🎓 ACBSP: The Accreditation Council for Business Schools and Programs (ACBSP) is a specialized accreditation association that reviews the quality and integrity of management and business degree programs. ACBSP accredits accounting, business, management, and business-related programs at the associate, baccalaureate, master's, and doctorate degree levels worldwide.

📚 UK Register of E-Learning Services Providers: is to ensure quality and standards in the provision of e-learning services.

📈 The CPD Certification Service: CPD stands for Continuing Professional Development and is the term used to describe the learning activities professionals engage in to develop and enhance their abilities. CPD is a holistic approach towards the enhancement of personal skills and proficiency throughout a professional’s career. International Academy of Management and Business Administration courses are CPD certified.

🏅 Association Memberships

The International Academy of Management and Business Administration’s membership is recognized by two very distinguished bodies in Europe and the United States. 🤝

🇪🇺 EFMD: The International Academy of Management and Business Administration is a member of The European Foundation for Management Development (EFMD), a global, nonprofit organization dedicated to enhancing excellence in management education and development.

🇺🇸 ANSI: The American National Standards Institute. The International Academy of Management and Business Administration is a member of The American National Standards Institute, a US institute that oversees the creation, promulgation, and use of thousands of norms and guidelines that directly impact businesses in nearly every sector. ANSI is also actively engaged in accrediting programs that assess conformance to standards.

Open duration of 1 month (self-paced):

Our training programs are available 24/7, allowing you to engage with the material at your convenience. We offer a flexible route of e-learning since you are not required to complete the course in one session; you can return to the training as often as needed. The system automatically bookmarks your last accessed page, so you’ll be seamlessly directed back to where you left off. 🕒

📅 Start date of Training:

Upon completion of your enrollment and payment process, the Education Department will reach out to you to set up your e-learning space. In this space, you will have access to course materials, assignments, and examination details. 📅

👩‍🏫 Tutor Support:

During your training period, you will have the advantage of guidance and support from your e-tutor. 👩‍🏫

🎓 Certificate of Competence in Design Thinking

🎖️ Whichever way you choose to take the course, you will receive:

🏅 Expert-Level Digital Badge: Digital badges are web-enabled versions of a credential, certification or learning outcome that can provide valid verification of your credential. They protect the integrity of your credential by providing a link to the verified data from IAMBA that cannot be falsified. 📊 Also, your Digital Badge allows you to get labor market insights data including job openings, salary ranges and selected top employers, and you can display the badge in your email signature, electronic copies of your resume and on social media sites like LinkedIn, Facebook and Twitter!

👩‍🏫 Our e-tutors: Our Directorate for Education and Skills seeks to help individuals and nations to identify and develop the knowledge, skills and values that drive better jobs and better lives, generate prosperity and promote social inclusion. Our tutors are expert trainers and managers with strong academic and industry backgrounds, with sector-specific skills and practical experience.

📚 High-Quality Learning Materials:

  • 📖 Rigorous Content Development: Our learning materials are meticulously developed by experts in their respective fields. Each piece is crafted based on the latest research, industry standards, and pedagogical best practices to ensure that the content is both accurate and relevant.
  • 🎨 Engaging and Interactive Formats: We employ a variety of formats to cater to different learning styles. This includes interactive multimedia, engaging visuals, real-world case studies, and practical exercises that enhance understanding and retention of the material.
  • 🔄 Up-to-Date and Relevant: Our materials are regularly reviewed and updated to reflect current trends, advancements, and emerging best practices. This ensures that learners receive the most up-to-date information and skills applicable to their field.
  • 🗂️ Comprehensive and Structured: Each program is designed with a clear structure, from foundational concepts to advanced topics. Our materials build progressively, allowing learners to develop a deep and thorough understanding of the subject matter.
  • 👤 User-Centric Design: We prioritize usability and accessibility. Our materials are designed with the learner in mind, ensuring clarity, ease of navigation, and support for diverse learning needs.
  • Quality Assurance: We implement a rigorous quality assurance process, including peer reviews, pilot testing, and feedback loops, to ensure that all materials meet the highest standards of educational excellence.
  • 🌍 Real-World Application: We focus on practical application by incorporating real-life scenarios and problem-solving exercises. This approach ensures that learners can apply their knowledge effectively in real-world situations.
  • 🛠️ Feedback and Support: We provide ongoing support and feedback mechanisms to help learners navigate the materials and address any challenges they may encounter. This ensures that learners have a supportive environment to enhance their learning experience.
  • 🏛️ Accreditation and Endorsements: Our materials are accredited or endorsed by industry and educational bodies, further validating their quality and relevance.

🌐 Alumni Portal: You will be connected with a large global network of professionals around the world from UK, USA, Germany, Sweden, Saudi Arabia, etc. to exchange experience and expertise.

📄 Participation in this course will entitle you to:

Having your CV inserted in the IAMBA database and distributed to companies, organizations, and head hunters of the IAMBA’s international network. With our certificates, the student have the chance to apply with leading companies and gain access to work-experience placement opportunities.

🤝 Employability-Focused Curriculum: The employability-focused curriculum of the course has been designed in collaboration with a range of employers including:

  • 💼 CDC Wealth Management
  • 🌐 Google
  • 📦 Amazon
  • 🎓 NCC Education
  • 🏥 NHS
  • 🤝 Uplift Associates

🎓 The Academy is pleased to offer distinguished students: The Academy is pleased to offer distinguished students the opportunity to apply for a visa to visit leading companies such as Google, Amazon, and Harvard University, in recognition of their exceptional academic achievements.

💼 Work Placement Support: The Academy-based employability team will support the Excellent Students in securing an optional paid work placement to further enhance your employability. And you’ll earn an average salary of £14,000-£18,000 a year depending on your location.

📚 Practical Application of Learning: Placements are an excellent opportunity to put your learning with IAMBA into practice and understand the context for your new knowledge.